Introducing Recommendations

Paragraph

Introducing Recommendations

Introducing Recommendations

A new way for Paragraph creators to recommend each other & help readers discover new content

Colin Armstrong

1 min readΒ·February 29, 2024

Word-of-mouth is a powerful way to drive growth for creators.

Historically, word-of-mouth has manifested through endorsements & recommendations. These have typically been manual and lacking incentives.

Starting today, Paragraph creators are able to recommend other newsletters on Paragraph, while getting rewarded for driving quality subscriptions. Whenever a reader subscribes to a newsletter, we'll prompt the reader to optionally explore & subscribe to that newsletter's recommendations.

This encourages readers to discover a wider range of content & also incentivizes a dynamic ecosystem of creators supporting and promoting each other's work. Creators will also get rewarded - immediately & automatically - as part of our referral rewards program, for all quality subscriptions they drive.

Recommendations also work entirely in-frame: readers can now subscribe to a creator (and the other newsletter's that creator recommends) without ever leaving their feed or inbox.

How It Works

As a creator, in your Paragraph dashboard head over to the new Growth tab to begin adding recommendations.

You'll be prompted to enter in Paragraph newsletters you want to recommend, and an optional reason as to why you're recommending them.

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As a reader, after subscribing to a newsletter you'll be presented with that newsletter's recommendations. You'll be able to click through to read, or one-click subscribe directly.

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Referral Rewards

If a writer recommends another newsletter, their wallet address is set as the referrer for all subscriptions they drive to that newsletter.

Whenever a referred reader take a positive-sum action on that newsletter in the future (such as collecting a post or purchasing a crypto recurring subscription), the original referrer will get paid immediately & automatically in crypto.

Framed Recommendations

Since launching our Paragraph frame, we've driven thousands of organic subscriptions to creators across Farcaster and XMTP.

Paragraph recommendations also work in frames: after subscribing to a newsletter in-frame, readers will be prompted to one-click subscribe to that newsletter's recommendations, without ever leaving their feed or inbox.

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We're excited to continue exploring ways to incentivize, reward, & help creators grow meaningfully.

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Farcaster
Colin
Commented 3 months ago

Testing something https://paragraph-nextjs-git-feature-par-3630.paragraph.xyz/@blog/recommendations

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Colin
Commented 3 months ago

Testing something else https://paragraph-nextjs-git-feature-par-3630.paragraph.xyz/home

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Colin
Commented 3 months ago

testing https://paragraph.xyz/@blog/recommendations

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Colin
Commented 3 months ago

test https://paragraph.xyz/home

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Colin
Commented 2 months ago

test https://paragraph.xyz/@test-para-great/testing-youtube-embed

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Colin
Commented 1 week ago

testing https://paragraph-nextjs-git-feat-par-4110-privy.paragraph.com/@blog/bringing-the-next-wave-of-writers-onchain

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Chris
Commented 4 days ago

https://paragraph-nextjs-git-feat-par-4110-privy.paragraph.com/@blog/bringing-the-next-wave-of-writers-onchain

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Colin
Commented 8 months ago

test https://paragraph.xyz/@blog/recommendations

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Uncle HODL
Commented 8 months ago

Dope upgrade Colin 🀌

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Mark Fishman
Commented 8 months ago

Purple button πŸ˜‡

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Eric P. Rhodes
Commented 8 months ago

i agree... WoM is very powerful. but i skipped the reccos when I subscribed to your newsletter. the UI flow reminds me of extra features i automatically skip w/o looking when buying a domain on GoDaddy. i only realized after the fact that this was the feature you were talking about. another option might be to include them in rotation in this footer section of the post pages?

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Colin
Commented 1 year ago

Just launched: mint Paragraph posts directly from your Farcaster feed with our new in-frame Mint button. The caster of the post automatically receives crypto (referral rewards) for every mint. Create (or share) Paragraph posts and get rewarded. Test it out: https://paragraph.xyz/@blog/recommendations

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Colin
Commented 1 year ago

Note: if you're sharing a pre-existing Paragraph post and the mint button doesn't show up, you'll need to bust the Warpcast cache using this "scrape again" button: https://warpcast.com/~/developers/embeds

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Colin
Commented 1 year ago

Referral rewards I’ve received just for sharing this post, sent automatically to my @coinbasewallet πŸ™Œ

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Adam
Commented 1 year ago

Can you break this image down a bit further? The sending address looks to be the same for every transaction here. Is it coming from a custodial wallet?

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Colin
Commented 1 year ago

- user clicks "mint" - user sends 0.000777 ETH to smart contract - smart contract forwards eth to separate FeeManager contract - FeeManager contract immediately sends to referrers, creator, and Paragraph address you're seeing is the FeeManager

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Vishal Sachdev
Commented 1 year ago

Curious why the mint button only opens the Coinbase wallet and not allow us to choose ?

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Colin
Commented 1 year ago

I think this is on the Warpcast side.

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Colin
Commented 1 year ago

@joeljohn you requested this a little while ago, it's now live :)

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Mark Fishman
Commented 1 year ago

throw the mint option at the end of the frame (after reading inline) too!

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Colin
Commented 1 year ago

ah good idea!

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Matthew Fox 🌐
Commented 1 year ago

Oh heck yeah

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Ghostlinkz
Commented 1 year ago

This is awesome! I really like that the caster of the post automatically recieves referral rewards. It would also be cool if you could share multiple Paragraph posts in a single frame with the option to mint each. Kind of like what I did here: https://warpcast.com/ghostlinkz.eth/0x7756a2e9

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iSpeakNerd πŸ§™β€β™‚οΈ
Commented 1 year ago

RIP literally the day after I published latest 🀣🀣 looking forward to publishing more https://paragraph.xyz/@ispeaknerd.eth/unlocking-potential-on-farcaster?referrer=0x3eefaa9d6e2ab7972c1001d41c82bb4881389257 Tips and Tricks for Engaging Content ✨ and Growing 🌱 on Farcaster

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jesse.base.eth πŸ”΅
Commented 1 year ago

this is so epic - way to go paragraph!

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Corbin Page
Commented 1 year ago

@topframes.eth !new So cool!

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mleejr
Commented 1 year ago

killer update tysm colin

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Colin
Commented 1 year ago

🫑

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Colin
Commented 1 year ago

Just launched recommendations on Paragraph: creators can now recommend other newsletters while getting rewarded for driving quality subscriptions. Support & promote eachother's work while helping readers discover more. Plus - also works in-frame! Subscribe below to test. https://paragraph.xyz/@blog/recommendations

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YB
Commented 1 year ago

s-tier feature, lfg Paragraph team πŸ”₯ Excited to see all the /paragraph creators help each other out with growth!

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Ghostlinkz
Commented 1 year ago

Thank you for launching this!

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Giuliano Giacaglia 🌲
Commented 1 year ago

Amazing!

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Jared Hecht
Commented 1 year ago

Love this idea

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Jen_NY🟣
Commented 1 year ago

What a great idea! πŸ”₯ πŸ”₯ πŸ”₯

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MetaEnd🎩
Commented 1 year ago

is there a dashboard to see your referrals? would be kinda cool

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Write{HER}
Commented 1 year ago

Love this feature!

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George Leonardo
Commented 1 year ago

Love this. Thank you!

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Fabi Yamada 🎩🌡🍑
Commented 1 year ago

Wowow!! Sounds amazing!! Just gave it a try and wonder if this is the expected behavior, I am using android mobile πŸ€” (Also loving Paragraph!!! Thanks for creating it πŸ˜‰)

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